Your independent insurance agency customers come from your local community. It’s essential that your agency has a good local web presence to attract local web searchers. Here are a few tips to help with local SEO.
Local SEO - local search engine optimization is the practice of increasing the online visibility of a brick and mortar company that does business face-to-face in their community.
These are just a few tips to help improve your agency’s local search results. Two statistics to keep in mind, per BrightLocal, 92% of online searchers will pick businesses on the first page of local search and 97% of people find out more about a local company through the internet.
Vikki Thomas has been working in the insurance industry since 1995. Vikki has worked for several carriers in customer service, quality assurance, underwriting, product management and marketing. Vikki has worked at AccuAgency since 2008.